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Modern Media and Changing the Functions of Family /15

                  It is in this area that we need to point out to the active
               and effective role played by media in children upbringing.
               Programs created for counselling distraught parents in TV
               or radio often give suggestions as to how to eradicate their
               lack of control over children. When parents fail to exert
               control  over  their  children  and  see  their  intentions  not
               fulfilled, they will normally resort to using violence.
                  In  other  words,  when  some  deviations  or  aberrational
               behavior  is  depicted  as  leading  to  success  or  when  an
               aberrational  agent  lands  in  success,  then  this  deviation
               will lose its non-standard quality and in some cases will
               not be regarded as one.
                  The control theory holds that unless people are taught
               not  to  commit  misconduct,  they  will  take  up  antisocial
               acts and will commit  misconducts throughout their adult
               years.  Rock  states  that  education  in  this  regard  plays  a
               pivotal role in children behavior and an effective role in
               their future behavior.
                                      1
                  Children need this form of education, if families fail to
               provide it, wrong behavioral patterns will find their way
               into the minds of children.

                   -  The Effect of Media on Couple’s Relationship
               It is worth noting that family environment is not restricted
               to parents’ attitudes. Parents’ behavior toward each other
               and their treatment to each other is an important agent in
               upbringing and children will copy that behavior.
                  Violence  in  family  environment  has  diverse  forms,
               mistreatment of children is at one end of this continuum
               and harsh and violent attitudes and words of parents will
               be the other end of this continuum.



               1. Rock, 1996, p.182.
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